Starting and leading a successful business takes decisive thinking, adequate capital and a product or service that meets the needs of a niche in the marketplace. We know that minority- and women-owned businesses face unique challenges that make it more difficult to start and thrive in today’s economy. Therefore, we have created a mentoring program specifically for minority- and women-owned entrepreneurs and early-stage companies to increase their chances of long-term growth and profitability. Our mentoring program provides access to a network of business owners and experienced business professionals that have knowledge about every aspect of owning a business from setting up your business structure to succession planning and more.
Mentors and entrepreneurs are required to allocate at least six hours per month to the mentoring program for one-on-one meetings, reporting progress and other program related events/activities. Generation E and the mentoring committee will provide an orientation/training session for all mentors and entrepreneurs. Mentors/entrepreneurs must participate in a Pitch and Partner to facilitate the matching process.
The BC Vision Small Business Action Team recently completed a bench marking study, conducted by JumpStart located in Cleveland, OH, which indicated business mentoring as a need for entrepreneurs and small business owners in the Battle Creek area. There are approximately 2,809 businesses with less than 100 employees in the City of Battle Creek. Of those numbers, there are about 120 minority-owned businesses and 235 women-owned businesses.